HOTWORX congratulates franchisee, Emily DeJulius, who was awarded 3 franchise licenses in the Denver market and recently opened her Arvada, CO (Ralston Square) and Westminster, CO (Downtown Westminster) studios!
What originally motivated you to consider a business opportunity?
I heard about HOTWORX through my sister-in-law, who works out at the studio in Midland/Odessa. She encouraged us to find one and try it out. We became very interested in not just the fitness side of HOTWORX, but the whole business model and method. At the time we found HOTWORX, we were looking to get involved in a new fitness concept with smaller overhead and less stress to enjoy life outside of work.
What led you to explore franchising rather than an independent business?
HOTWORX is so unique. We decided since we were moving states the training and support provided by the franchise would make us most successful with less headache than starting from scratch.
What was your initial impression of your first HOTWORX session?
Loved it! Infrared sauna therapy alone has helped me a lot. The different types of sessions to choose from, quick in and out sweat, and 24 hour access! I really liked the whole studio layout and retail items sold.
How was your experience going through the HOTWORX Discovery Process?
The process was longer than we would have liked and had some hurdles along the way, but it didn’t stop us from being awarded our 3 licenses.
How would you describe your Orientation Day and meeting the HOTWORX Executive Team?
There is a lot of information to take in on this day. Given the circumstances of the pandemic and hurricane just hitting New Orleans, the zoom call was very well done and it was nice seeing faces of the other new franchisees. It was nice that this was available to do remote and not have to travel.
What advice would you give to other entrepreneurs considering the opportunity to franchise with HOTWORX?
Make sure you know that you are receiving licenses not territories, and know where you are on the priority list. Go try a HOTWORX studio and use an infrared sauna to personally share the benefits with members, friends, and family.
What are the top 3 reasons you chose to franchise with HOTWORX?
1. Support
2. Uniqueness
3. Opportunity
What excites you the most in offering HOTWORX to your community?
We are currently relocating to the Denver area from Texas. So not only are we excited for a change and meeting new people, but we are excited to introduce ourselves with a new unique health and fitness method in our new community.
What goals do you plan to accomplish in your first year as a HOTWORX franchisee?
Break records and better people’s lives with HOTWORX. We hope to have 2 of the 3 studios up and running and starting on our third, plus my family’s new adventure moving states.
How will HOTWORX help you achieve your personal and professional goals?
I am excited to open my own studios and do something I have always wanted to do. HOTWORX has given me the tools and knowledge to make this possible, as well as the support from my husband and daughter along the way.
