HOTWORX congratulates franchisees, Vito and Christine Basso, who were awarded 3 franchise licenses - 2 in the Greenville-New Bern-Washington and 1 in the Baltimore market. They recently opened their Jacksonville, NC (Yopp Rd.) studio!
What originally motivated you to consider a business opportunity?
We began looking at franchise opportunities but didn't like fast food or "unhealthy" options, so we began to research some smoothie shops and other healthy food alternatives. We jokingly say that HOTWORX found us, but it truly did. Based on our searches in the healthier side of the franchise world, an advertisement popped up for HOTWORX, we filled out the questionnaire, and began the Discovery Process.
What led you to explore franchising rather than an independent business?
We do not have a business background and figured a successful franchise would provide us with the resources and team needed to successfully get off the ground.
What was your initial impression of your first HOTWORX session?
Absolutely amazing.
How was your experience going through the HOTWORX Discovery Process?
Mandy was wonderful. She was very personable and immediately made us feel like we were getting into something great and would be part of a family.
How would you describe your Orientation Day and meeting the HOTWORX Executive Team?
Despite having already made the decision that we wanted to be a part of HOTWORX, we were nervous and had a lot of unknowns. The Executive Team was incredible. Most of our questions were answered before we even had the opportunity to ask. We were very impressed with the level of detail provided. It was reassuring to us (with no prior business experience), learning that the path would be completely laid out for us and there are endless resources to help along the way.
What advice would you give to other entrepreneurs considering the opportunity to franchise with HOTWORX?
Go to a studio, see the operation, and dive into the Discovery Process. If you see it through to the end, you will not be disappointed.
What are the top 3 reasons you chose to franchise with HOTWORX?
1. The family feel
2. The health benefit for us and our community we will be opening in
3. The financial benefit
What excites you the most in offering HOTWORX to your community?
We live in a large military community and we believe that the desired demographic "Eileen," that 30 year old woman with a job, has a heavy presence here. The military tends to really appreciate fitness and we believe the HOTWORX fitness evolution will do very well here.
What goals do you plan to accomplish in your first year as a HOTWORX franchisee?
We want to be a household name in our community.
How will HOTWORX help you achieve your personal and professional goals?
Personally, we are excited for the health benefits of adding HOTWORX exercises into our routine. Professionally, we are excited to become business owners as we have always desired self employment and financial freedoms.
