HOTWORX Franchising welcomes Joann and Joey Cascio of Baton Rouge, LA as Franchisees
Passion for Fitness
Sitting around a camp fire during a Girl Scout trip for their daughters, friends Teresa Normand and Joann Cascio were discussing the fast-paced lifestyles they've grown accustomed to as working moms. Both recognized how this has become the norm in today's society and the conversation turned toward health and wellness. The two women were sharing their favorite ways to eat clean and get in shape when Teresa asked, "Have you heard about HOTWORX yet?"Joann and her husband, Joey, are fitness enthusiasts who work out daily. The Cascio's have instilled this passion in their 3 active children and enjoy an annual ski trip as a family. Joann was instantly intrigued as Teresa described HOTWORX, the infrared workout sauna revolutionizing the fitness industry. She couldn't believe the variety of 30-min isometric and 15-min High Intensity Interval Training (HIIT) HOTWORX sessions combined with the many benefits of infrared heat absorption. The two friends made plans for Joann to experience her first HOTWORX session after the Girl Scout trip.
Discovery Process
Joann admitted she was hooked after just one isometric session and loved the concept. During their initial conversation, Teresa mentioned the brand's recent launch of a franchise opportunity that is fueled by unlimited, 24-hour access to HOTWORX sessions. Joann was ready to learn more and soon began the Discovery Process. According to Cascio, "The Discovery Process was very informative and educated us on every aspect of the HOTWORX franchise opportunity- from the innovative technology that the business model revolves around to the ongoing training and the support franchisees receive from the team at corporate."The final step of this mutual decision-making process is attending Discovery Day, where Joann said she was welcomed with open arms and made to feel like part of the HOTWORX family. When asked for advice to give other entrepreneurs considering the opportunity to franchise with HOTWORX, Cascio provided the following insight:
Follow the system! I loved what I was hearing at the beginning of the Discovery Process and begging to learn more details right away. Having completed the process, I can now look back and acknowledge that the details are disclosed in a way that helps you gain the best understanding of the HOTWORX studio business model. The Discovery Process gave both the information and confidence I needed to determine that HOTWORX was the best business opportunity for me.
On April 21st, Joann and Joey joined Teresa Normand and the rest of the HOTWORX family in Oxford, MS to celebrate the Grand Opening of the very first HOTWORX studio. This concept stands out from every other franchise opportunity in the fitness industry today, and the couple knew they were surrounded by individuals who shared their passion for fitness.
HOTWORX- Baton Rouge Coming Soon!
Unlimited, 24 hour access to infrared sauna workouts creates significant value for those looking to accomplish their fitness goals while living a fast-paced lifestyle much like Joann and Teresa. As HOTWORX franchisees, Joann and Joey can't wait to open their very own HOTWORX studio and introduce the concept to the Baton Rouge community.Looking for a new business opportunity and want to learn more about HOTWORX? Visit hotworx.net/franchising or call (504) 297-1HOT.
